FITNESS IN FOCUS AS ADRIFT BURGER BAR LAUNCHES ACTION HERO BODY BURGER

Chef David Myers turns cheat day into treat day with protein-packed, celebrity workout-inspired burger

31 OCTOBER 2021, UAE ,DUBAI: Since launching its second global outpost in October at Expo 2020 Dubai, Adrift Burger Bar by Michelin-rated celebrity chef David Myers has given its visitors a glimpse into David’s two homes, Venice Beach in California and Tokyo, Japan - both through the concept’s interior design and its legendary burger recipes.

In honor of Dubai Fitness Challenge this year, Chef David Myers sought inspiration from his good friend and iconic celebrity fitness coach, Jorgen Demey in Los Angeles, to create the ultimate cheat day meal to help fuel an active lifestyle. Jorgen has made waves over the years in Hollywood thanks to his approach to training celebrities such as Angelina Jolie, Ben Affleck and James Corden into A1 shape with his Action Hero Body workout method.

The original concept for the burger was a cheat day meal that is tasty and indulgent but also fuels the body’s muscles. The end result; the Action Hero Body Burger – a protein-packed burger designed to help build and maintain a strong and active body. The burger comprises of a soft brioche bun topped with Adrift Burger Bar’s signature blend 5oz US beef patty, 2 rashes of US beef bacon, sliced avocado, grilled onion, tomato, pickles, herbed aioli and aged white Cheddar. This beast of a burger contains a whopping 40g of protein, your daily supply of vitamin B12 along with other daily essential nutrients.

The Action Hero Body Burger will be available at Adrift Burger Bar in the Mobility District at Expo 2020 Dubai starting the 31^st October.

ENDS

ADRIFT Burger Bar General Details

Address: Mobility District, MS05 GF, Expo 2020 Dubai

       Phone: +971 (0) 4 317 3123

Email: book.adrift@gatesdxb.com

Website: https://www.adriftburgerla.com/dubai

Instagram: adriftburgerbar.la

TikTok: ChefDavidMyers

Hours of Operation: Saturday to Wednesday 10am – 12am / Thursday & Friday 10am – 2am

Reservations: ADRIFT Burger Bar offers take-out and dine-in on a first-come, first-served basis

Health & Safety: At ADRIFT Burger Bar Dubai, the most up to date COVID-19 protocols are in place including physically distanced waiting area for pick-up/to-go orders, rigorous sanitization protocols/counter cleaning, an enforced mask policy, contactless menus, and cashless transactions. We operate on a first-come, first-served basis for take-out and dine-in.

About David Myers:

Internationally lauded Chef-Restaurateur David Myers — one of California’s most luminary chefs synonymous with LA’s Golden Age and the heyday of fine dining in the early 2000’s — returned to his roots in Los Angeles in 2020, opening his first stateside concept in several years with ADRIFT Burger Bar. Myers honed his culinary skills under celebrated chefs including Daniel Boulud and Charlie Trotter prior to opening his own restaurants in Los Angeles with Michelin-starred Sona, Hinoki & The Bird, and Comme Ҫa in West Hollywood. At Comme Ҫa, Myers introduced his now-legendary burger, deemed ‘perfect’ by The New York Times in 2009. Since embarking on a culinary journey around the world, Myers has gained global recognition with concepts in Singapore, Tokyo, Hong Kong and Dubai. His previous culinary endeavors in Dubai gained him the Chef of the Year award from Esquire Middle East alongside recognitions by the likes of BBC Good Food, FACT Magazine and Condé Nast Traveller.

A global citizen first and foremost, Myers is renowned for marrying his two greatest passions – food and travel – in every concept he creates. His commitment to creativity, harmony, and perfection in the kitchen has led to recognition from some of the world’s most distinguished critics, resulting in a slew of accolades, from Food & Wine’s ‘Best New Chef’ to Esquire’s ‘Chef of the Year’ award.

About Expo 2020 Dubai

From 1 October 2021 to 31 March 2022, Expo 2020 Dubai will welcome visitors from every corner of the globe to join the making of a new world, as it brings together the planet in one place to reimagine tomorrow.

• With the purpose of ‘Connecting Minds, Creating the Future’, Expo 2020 will be the world’s most impactful global incubator for new ideas, catalysing an exchange of new perspectives and inspiring action to deliver real-life solutions to real-world challenges
• Expo 2020 will be the biggest cultural gathering in the world, presenting a visually striking and emotionally inspiring 182 days, as more than 200 participants – including nations, multilateral organisations, businesses, and educational institutions, as well as millions of visitors – create the largest and most diverse World Expo ever
• Expo 2020’s subthemes of Opportunity, Mobility and Sustainability will inspire visitors to preserve and protect our planet, explore new frontiers and build a better future for everyone
• For six months, Expo 2020 will be a must-visit family destination, with thousands of events, amazing exploratory experiences, and free entry for children up to age 18
• Expo is committed to building a more equitable and just world for everyone, while keeping visitors safe by following the latest guidance of the world’s leading medical, science and health experts

• Expo 2020 is the first World Expo to take place in the Middle East, Africa and South Asia (MEASA) region, located on a 4.38 sqkm site adjacent to Al Maktoum International Airport in Dubai South
• Built with a meaningful and measurable long-term legacy in mind, the Expo site will transform into District 2020 – a model global community that will rethink the cities of the future – after Expo 2020 closes its doors