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CARTIER PRESENTS LES BASES À PARFUMER

  • Publish date: Friday، 01 March 2024
CARTIER PRESENTS LES BASES À PARFUMER

A CUSTOMISABLE PERFUME RITUAL


FOR CARTIER PERFUMER MATHILDE LAURENT, PERFUME IS THE ULTIMATE ART, SUBTLE AND DEMANDING.

With Les Bases à Parfumer Cartier, she has created a new body ritual. In keeping with the wearer's fragrance, whatever it may be, it is composed of olfactory neutral bases: an oil and a cream that can be scented, allowing the fragrance to express itself fully without interference.

LES BASES À PARFUMER CARTIER: CRÈME PURE, HUILE PURE AND LES GOUTTES DE PARFUM CONCENTRÉ ARE THE ESSENTIALS OF THIS SINGULAR RITUAL.

Each product in the collection contains an oil with a unique heritage: Peregrina oil. Derived from the Moringa Peregrina tree which grows in the Al-'Ula region of Saudi Arabia, this oil is known for its many virtues, particularly its moisturising properties.* Thanks to these neutral bases, the fragrance can be fully expressed without olfactory pollution, whether it’s a personal perfume or one of the four fragrances available in Les Gouttes de Parfum Concentré: La Panthère, Oud & Santal, l’Heure Diaphane and Pure Rose, which are composed of 50% perfume concentrate and 50% Peregrina oil. To enhance the beauty of the gesture and the preciousness of the moment, Cartier wanted beautiful objects: a pot of cream and abottle of oil adorned with the Maison’s emblematic golden gadroons. The simplicity of the design is pure and elegant, just like the Les Nécessaires à Parfum collection.

LES BASES À PARFUMER CARTIER: HUILE PURE
Huile Pure comes in a 100 ml bottle and is made exclusively from Peregrina oil, which Cartier guarantees to be one hundred percent natural. It can be used on the hair, body and face when unscented. This nourishing oil leaves the skin with a luminous, satiny finish.

LES BASES À PARFUMER CARTIER: CRÈME PURE
A moisturising body cream, Crème Pure is creamy and melting, enriched with Peregrina oil and made from over 97% natural ingredients. It comes in a 200 ml pot. It leaves the skin feeling soft and silky.

LES GOUTTES DE PARFUM CONCENTRÉ
To offer the most elegant of fragrances, Cartier presents four of the Maison's great emblematic perfumes in a highly concentrated, alcohol-free version: La Panthère, Oud & Santal, L’Heure Diaphane and Pure Rose. Les Gouttes de Parfum Concentré come in small 15 ml bottles and are composed of equal parts perfume concentrate and Peregrina oil. You can now apply perfume in a whole new way, using just one drop of oil to create an intense fragrance.

THE LES BASES À PARFUMER CARTIER RITUAL CAN BE APPLIED IN SEVERAL WAYS TO SUIT INDIVIDUAL HABITS AND DESIRES:
- The first consists of applying Crème Pure or Huile Pure to the skin before using your personal fragrance, for example as a spray, or placing a few drops of Les Gouttes de Parfum Concentré on the pulse points.
- The second consists of instilling a few drops of Les Gouttes de Parfum Concentré directly into your pot of Crème Pure or your bottle of Huile Pure, depending on the desired strength and the recommendations of our in-house perfumer, before applying it to the skin.

“LES BASES À PARFUMER CARTIER OFFER A FRAGRANCE RITUAL THAT IS TRUE TO OUR TIMES: THE FREEDOM TO DO IT YOURSELF, FOR YOURSELF, WHATEVER YOUR DESIRES.” MATHILDE LAURENT

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