Brand Dubai... The Creative Arm of Government of Dubai Media Office

The history of Dubai goes back thousands of years, as it was a city covered in sand until in 1883 it became a center for fishing and pearl trade.

Hence, all businesses in the Emirate of Dubai flourished thanks to the encouraging laws and executive regulations set by the wise Emirati leadership to advance the country’s economy and reach what it is today.

Today, Dubai is home to a huge number of high-rise skyscrapers, luxury service and entertainment facilities, and high-level housing. In an initiative to convey the bright image of Dubai to the world, the creative arm of the Government of Dubai Media Office was launched under the name "Brand Dubai". In this article, you will find the most important information about Brand Dubai, its projects, and its initiatives.

About Brand Dubai

Brand Dubai was launched as a creative institution affiliated with the Government of Dubai Media Office, which was established in 2010 to highlight the emirate's achievements in the media field and convey the bright and true image of Dubai to the whole world.

Brand Dubai aims to enrich the aesthetics of various parts of the emirate to achieve the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Prime Minister and Ruler of Dubai in making the emirate the best destination for living.

Brand Dubai has been called "the creative arm of Dubai" for its projects and artistic initiatives in various parts of the emirate to highlight its beauty and make it the perfect destination for living and stability at all.

Brand Dubai Main Projects

Brand Dubai is working on organizing many artistic and cultural events, initiatives, and projects that aim to transform every nook and cranny in Dubai into a distinctly creative and artistic destination. Below we highlight the most prominent of these projects and initiatives.

Brand Dubai Murals

Brand Dubai Creative Foundation launched the "Dubai Street Museum" project, with the aim of exploiting and employing local and international artistic capabilities to transform the emirate into a charming open-air art gallery.

This project includes decorating the regions of the emirate with huge artistic murals that highlight the history and culture of Dubai, most notably the artistic murals that adorn the skyline of the Jumeirah area, which attracts a huge number of visitors and tourists, on which 14 creative Emirati and Arab artists and a number of international artists worked to embody the civilization of Dubai with 22 artworks starts from the Dubai Water Canal and reaches the Burj Al Arab Hotel.

The Dubai Street Museum project also included 3 artistic murals on Al Mustaqbal Street, as well as a group of murals adorning 8 Jumeirah stations under the slogan “Memories of Jumeirah”, in addition to the Dubai International Financial Center mural, Dubai Metro murals, Hatta Dam mural, and a group of distinctive artistic murals on the 2nd of December Street.

Dubai Canvas

Dubai Canvas is a festival for the art of 3D painting that has been organized annually since 2018 by Brand Dubai, where a group of 3D painting artists is hosted.

This festival also includes a group of artistic performances that transform the emirate into a painting that flaunts colors and shapes, confirming the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum to make the emirate an open museum within an innovative framework that reflects the unique spirit of a modern city.

The Flag Garden

Brand Dubai Creative Foundation organizes the Flag Garden event, which is held annually to celebrate UAE Flag Day, and the UAE National Day, where the garden is decorated with thousands of flags that depict the most prominent figures of the wise Emirati leadership.

Proudly from Dubai

Brand Dubai launched the "Proudly from Dubai" initiative with the aim of supporting entrepreneurs and emerging companies where a group of companies that have an impact on the development of the Emirati society gets selected to receive support and media coverage.

Dubai Metro Music Festival

Brand Dubai has launched the Dubai Metro Music Festival as the first event of its kind in the emirate and the Arab world as a whole. The Dubai Metro Music Festival hosts 25 Emirati, Arab and international musicians to perform distinctive musical performances in various destinations in the emirate.

Dubai Destinations

Dubai is at the top of the list of the most prominent tourist cities in the world, and the "Dubai Destinations" initiative was launched by Brand Dubai with the aim of shedding more light on Dubai's entertainment and cultural destinations, as well as diverse and attractive historical and cultural landmarks, to become the first destination for all visitors and tourists.

Brand Dubai Contact Information

• Location: Dubai World Trade Center
• Working hours: 08:00 AM - 04:00 PM (Sunday - Thursday)

*You can contact Brand Dubai by sending a message using the form on the official website of the institution.

We advise you to always stay close to participate in these special events and be a part of them!

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