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Samsung Unveils The Flipside Collection with 5 MENA Brands

A bold fusion of fashion, culture, and tech inspired by the Galaxy Z Flip6

  • Publish date: since 2 hour
Samsung Unveils The Flipside Collection with 5 MENA Brands

Samsung is flipping the script on fashion! The tech giant has teamed up with five trailblazing MENA fashion brands to launch The Flipside Collection, a groundbreaking campaign blending technology, culture, and style.

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The collection draws inspiration from the sleek and innovative design of the Galaxy Z Flip6, showcasing how fashion can embrace tech while staying deeply rooted in individuality and cultural heritage.

Meet the Brands:

The Flipside Collection features exclusive designs from:

  • L’Afshar (UAE): Minimalist, sculptural accessories that turn everyday items into works of art.
  • Not Boring (Saudi Arabia): Inspired by Riyadh’s underground music and street scene, offering edgy and authentic designs.
  • FNL (Jordan): Streetwear with bold Arabic graphics that merge urban culture and heritage.
  • In Your Shoe (Egypt): Nostalgia-fueled streetwear with vibrant graphics that reflect Egyptian street culture.
  • KNTLGY (Turkey): Eco-conscious fashion that fuses Turkish artistry with digital innovation.

The Launch Event:

Unveiled at Dubai’s Koncrete Space, the collection celebrates creativity in the region, pushing the boundaries of modern fashion while redefining self-expression. Each design integrates the Galaxy Z Flip6’s iconic flip concept, blending bold aesthetics with functionality.

A Celebration of Individuality:

Samsung’s mission is to empower local creatives and celebrate personal expression. With The Flipside Collection, it’s not just about what you wear but how you tell your story through fashion and technology.

Whether you’re rocking Arabic-inspired streetwear, sculptural accessories, or nostalgic Egyptian vibes, this collection proves there’s no limit to self-expression in the MENA region.

Ready to embrace the future of fashion? Explore The Flipside Collection and let your unique style shine!

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