Mattel and HMD Release a Barbie Flip Phone

Mattel and HMD released a Barbie-themed flip phone.

Publish date: Monday، 02 September 2024

Mattel and HMD Release a Barbie Flip Phone

If you haven't gotten over the Barbie fever from last summer, Mattel and HMD (the makers of Nokia) have just the thing for you!

The two companies have unveiled a new dumbphone (a phone deliberately devoid of internet access) that is heavily Barbie-themed.

The phone has no social media apps, but it has Barbie stickers that will pull you back into the Barbie world.

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A post shared by HMD (@hmddevices)

The phone was released on Wednesday, Aug. 28 in the UK for only ninety-nine pounds. Fans have been promised that the U.S. version of the phone will be available soon.

The flip phone is catered to Gen Z and is reminiscent of the Y2K aesthetic, a cultural and design style of the late 1990s and early 2000s.

The Barbie flip phone is designed to cater to the trend of digital detox among Gen Z. The flip phone comes with Barbie-themed aspects including digital wellness tips and a mirror on the front.

Last year, Greta Gerwig's 'Barbie' movie, starring Margot Robbie and Ryan Gosling, became the highest-grossing film of 2023, grossing $1.446 billion.

If you aren't over Barbie's world yet, get yourself Nokia's Barbie flip phone!

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Image source: @hmddevices Instagram page

Mattel and HMD Release a Barbie Flip Phone

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