CELEBRATE MOTHER’S DAY WITH LAKRIDS BY BÜLOW

Mother’s Day is just around the corner and there is no better occasion to show your love to the woman who deserves it the most. The Danish confectionery LAKRIDS BY BÜLOW presents the best delicacy to celebrate this one-of-a-kind moment.

Treat yourself and share your love with your superhero this Mother’s Day with the decadence of gourmet liquorice that will delight your taste buds. Following the tremendous success of the LOVE COLLECTION launch earlier this year, LAKRIDS BY BÜLOW is renewing this limited exclusive edition for the special occasion. The two delicious flavours STRAWBERRY & CREAM and FRUITY CARAMEL guarantee to bring the perfect level of sweetness to your celebration. This LOVE COLLECTION by the gourmet liquorice brand adds a lovely twist with the heart shaped liquorice core achieved through endless hours of passionate craftsmanship.

STRAWBERRY & CREAM boasts a vibrant synergy between tangy red strawberries, white soft cream and sweet liquorice. The velvety white chocolate brings it all together and brings you an incredible experience of what true love really is. FRUITY CARAMEL is a seductive blend of salty liquorice wrapped in dulce chocolate with layers of tart blackcurrant and a crunchy sugar shell. Both flavours are sure to fulfill any sweet tooth this Mother’s Day..

LAKRIDS BY BÜLOW also presents the crowd-favourite LOVE SELECTION BOX, perfect for any giftings. In addition to offering some of the Danish brand’s most popular chocolate-coated editions like D - SALT & CARAMEL and Z - BRONZE, the LOVE SELECTION BOX includes a new flavour especially made for the occasion, WILD BLUEBERRY.

Indulge in the world of LAKRIDS BY BÜLOW this Mother’s Day and share the gift of deliciousness with your loved ones.

LOVE SELECTION BOX: AED 180

STRAWBERRY & CREAM: AED 75 (295g) - AED 50 (125g)

FRUIT CARAMEL: AED 75 (295g) - AED 50 (125g)

LAKRIDS BY BÜLOW locations:

●           Delivery: Deliveroo

●           The Dubai Mall - Lower Ground

●           Dubai Marina Mall

●           Atlantis Hotel Dubai

About LAKRIDS BY BÜLOW:

LAKRIDS BY BÜLOW was founded on the island of Bornholm in July 2007. Through terrific flavour combinations and tasteful design, LAKRIDS BY BÜLOW has, in a short time, become one of the Danes' favourite brands. LAKRIDS BY BÜLOW currently has its own stores in Denmark, Sweden, Norway, Finland, the United Arab Emirates and Germany, with the products sold through almost 2,000 retailers in 25 countries. Since 2015, the company has experienced an annual average revenue growth of 17% and in 2020 had a revenue of AED 142 million. The first confectionery company in the world to do so, LAKRIDS BY BÜLOW has been using jars in 100% recycled plastic since 2019.

For media enquiries please contact

Coffee Communications:

Alexandre Descouts

Account Executive

T:  +971 4 566 7195

E: alexandre@coffeecommunications.me