How Virgil Abloh Changed Fashion and Culture Forever
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When Virgil Abloh first met with Nike executives to discuss the possibility of a creative collaboration, he had one iron-clad stipulation: “If I do a project, I want it to be something that stops your scrolling thumb right in its tracks.”
He achieved that, and then some — if you happen to see someone wearing one of the original Virgil-designed sneakers that Nike released as “The Ten” in 2017 out in the wild, it’s almost impossible not to stop and stare. These
