BMW LAUNCHES THEIR FIRST-EVER ELECTRIC SUV, THE IX, IN THE MIDDLE EAST
Let us talk about the sore point. Yes, the front is oddly shaped, and obviously, it does not need a grill since it is an EV. So why has BMW still opted to keep that design language? Only time will tell if they were right or wrong. Otherwise, the iX looks like any other BMW SUV, so nothing remarkable in that sense. It does come with a brand new interior and new screens and touchpoints. Like I said earlier, this is only a static display, and we should be getting to drive the car soon.
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