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ACQUA DI PARMA INTRODUCES A NEW SUMMER COLLECTION

THAT CELEBRATES THE ITALIAN ARTE DI VIVERE

  • Publish date: Wednesday، 03 July 2024
ACQUA DI PARMA INTRODUCES A NEW SUMMER COLLECTION

The Italian Arte di Vivere finds a vibrant reflection in the new Acqua di Parma summer lifestyle collection. From idyllic days spent under the sun to leisurely picnics in a garden of a villa with a breathtaking sea view, the collection of fragrances, candles, diffusers, and resort accessories encapsulates the pursuit of beauty and pleasure in every aspect of life.

The polysensorial collection begins with the summer animation series adorned with a motif of circles, triangles, and volutes, designed by Dorothée Meilichzon. The special print is a tribute to the serene beauty of the sea and the vibrant energy of the sun on the waves, appearing on the bottle cap of the 100ml Blu Mediterraneo Mirto di Panarea fragrance and the packaging of the Mirto di Panarea Hand Cream. Evoking the joyous spirit of summer days, Mirto di Panarea embodies the aromatic warmth of myrtle combined with basil and sparkling citrus accents of lemon and Calabrian bergamot. Sea breeze accents and fresh juniper notes meet jasmine and rose, bringing a feeling of calm and harmony.

Acqua di Parma also introduces the new Resort Collection, crafted to accompany your outdoor occasions under the sun. Lifestyle objects that enhance everyday living, each piece reflects detailed craftsmanship, designed to add a touch of elegance to sunny days. The Buongiorno Picnic Basket, encased in a leather basket with iconic Acqua di Parma colors, includes the Maison’s plates and glasses, Christofle Mood

cutlery, and a Buongiorno candle. Each element, from the cherry wood dividers to the tan calfskin straps, exudes functionality and finesse.

For on-the-go, the Tote Bag combines style with utility. Crafted from natural raffia with a canvas lining, it is accentuated with tan calfskin trims and bold yellow stitching. Accompanying the bag is a selection of three easily detachable charms: a leather tag in the shape of a lemon, a leather tag embossed with Acqua di Parma’s emblem, and a scentable ceramic tag for a polysensory experience. To complete the trio in the new collection is the cherry wood Tray. Its fine grain, combined with tan calfskin leather handles and base, makes it practical and sturdy for carrying all your outdoor essentials. The tray is highlighted with Acqua di Parma’s logo as well as a contour trim and stitches in the Maison’s yellow, adding a signature touch of luxury to its classic design.

The polysensorial novelties continue with the introduction of the Mirto di Panarea 500 ml splash bottle, a generous format to cater to those who prioritize the daily ritual of scent application. Reminiscent of the sensorial richness of yesteryears, the splash bottle allows for a more tactile and intimate engagement with scent. An invitation to elevate the everyday where fragrance becomes a moment of luxury, the deluxe bottle is also a visual feast as a design object for home decor.

To further immerse in the vibrant blue of the Mediterranean Sea, the Blu Mediterraneo Home Collection of candles and diffusers is now available in blue glass jars, designed to add a touch of summer inspiration to your space. The 200g candles and 180g diffusers are available in the scents of Mirto di Panarea, Arancia di Capri, and Fico di Amalfi. The home fragrance range includes the new Chapeau! in blue, a candle with an ingenious take on the Maison’s collection of polysensorial design objects. Acqua di Parma’s iconic Art Deco bottle silhouette transcends expectations, revealing not just one, but two exquisitely crafted candles within. Witty and surprising, the novel concept is conceived by Dorothée Meilichzon, in a striking contrast of colours and finishes. The summer blue meets the serene purity of white; the tactile allure of biscuit texture contrasts with the smooth sophistication of glaze. The blue edition features the Mirto di Panarea scent, a tribute to the serenity and harmony of the island of Panarea. A collection of fragrances and objects for you and the home, in celebration of the art of vibrant sophistication for life’s moments.

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